Consumer Behavior (MKT 350)

Term: 2011 - 2012 Spring

Faculty

	Yvette HallShow MyInfo popup for Yvette Hall
	yhall@jcsu.edu
	Office hours: Monday 10:00 AM to 2:00 PM Tuesday 8:00 AM to 10:00 AM Wednesday 10:00 AM to 2:00 PM Thursday 8:00 AM to 10:00 AM

Schedule

Tue, 5:30 PM - 8:00 PM (1/11/2012 - 5/5/2012) Location: MAIN EDU 304

Description

MKT 350 Consumer Behavior Three Credit Hours

Study of the theories of consumer behavior with contributions from the social sciences. Explore the implications on human consumption, including decision - making factors that impact consumer purchasing patterns. Prerequisite: MKT 331 or Consent of Department.