Description
BUS 450 Research and Case Analysis Three Credit Hours
This course uses case analysis research methodology to teach students how to bring together their knowledge of the functional areas of business administration (management, marketing, accounting, finance, and economics) to analyze the strengths, weaknesses, opportunities, and threats (SWOT analysis) of companies in different business situations. Student will be taught to make recommendations to the company based on their analysis. Each student will also select a company that they will analyze in their senior paper in BUS 455. Prerequisite: ACC 236, BUS 233, ECO 231, MGT 333, MKT 331, ECO 232 and BAF 330.